Strategic Vision Dodge Dart Kia Soul and Volkswagen CC Among Best Models… — Volkswagen CC

21 Фев 2015 | Author: | Комментарии к записи Strategic Vision Dodge Dart Kia Soul and Volkswagen CC Among Best Models… — Volkswagen CC отключены
Volkswagen CC

Strategic Vision: Dodge Kia Soul and Volkswagen CC Among Models

Domestic car manufacturers well in latest TQI study.

Strategic Vision

Strategic the California consultancy group measures consumer buying and trends, has released the results of its annual Total Quality (TQI) study. This study has revealed that car manufacturers — the General Motors the Ford Motor Company and the Group — have made progress, finishing atop vehicle segments including of the most competitive ones.

the small car category was the Dodge one of the newest models on the market. midsize cars, the Ford and Chevrolet Volt tied for place. The Chrysler 200 Convertible out all other convertibles and the Buick scored highest in the near-luxury segment.

Alexander Edwards, president of Vision. noted that manufacturers now lead in more than foreign manufacturers. explained that the domestics been striving to lead, but he said that companies as Hyundai and Toyota continue to admirably as well. Significant improvements by the Detroit Three forced, “…all manufacturers to the most superior, innovative and quality vehicles possible to the hearts and minds of the customer.”

Total Quality: Love

Vision began to measure in 1994, using an approach goes beyond counting The company uses more of an thrust to gauge vehicle employing a five-point scale on love . Specifically, Strategic examines 155 specific aspects of quality in a bid to understand buyer with its rankings ranging “5″ for “I love it” to a “1″ for “failure.”


For the eighth year the Volkswagen Group of was the best overall corporation measuring total quality. a Volkswagen Group brand, with Toyota’s Lexus as the best brand overall. corporations, the Ford Motor took second place GM and Hyundai tying for third

2013 Volkswagen CC.

TQI Segment

Other segment winners the Kia Soul in the small multifunction the Honda Accord Crosstour mid-size multifunction models and the CC in the large car segment.

Volkswagen CC

For near-luxury car the Hyundai Genesis Sedan and A4 Sedan tied for first In the midsize crossover utility the Chevrolet Traverse beat out its Other winners included the Durango, Porsche Cayenne, Avalanche, Ford F-250/350 and the Tacoma. The MINI Cooper both coupe and convertible of the Chevrolet Corvette, and the GMC Yukon also segment winners. the survey was conducted, the Chevrolet has been discontinued.

2013 Kia Soul.

All-New Dart

Perhaps the most model to finish on top of any segment was the Dart. All-new for 2013, the Dart is a compact sedan on the Alfa Romeo Giulietta and is the first Chrysler Group derived from FIAT. The is sold in six trim levels: SE, Rallye, Aero, Limited and GT, and in a segment dominated by the Toyota Honda Civic, Ford Nissan Sentra and the Chevrolet

The Strategic Vision study, in its Total Quality Index, was from 17,568 buyers who 2013 models during October and November 2012. The employs psychology and research defined by Dr. Darrell Edwards in and enhanced in the 1970s by J. Susan and Sharon Shedroff.

Strategic Total Quality Index for

Matt Keegan is a freelance His specialities include automotive, college and career, and inspirational Matt founded Auto in April 2008 and expanded it to its current format and editorial as of Sept. 2010. Matt is a of the Washington Automotive Press and is a contributor to various print and media sources.

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