Market Buzz In-s and Out-s of Marketing & Finance page 2 — Volkswagen Country Buggy

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Volkswagen Country Buggy

App Developers Struggle To Make A

Posted on: November 18th, by admin1

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The New Times has a feature out today on the of Apple’s freelance app developers. In of the $6.5 billion Apple has out in royalties, the vast majority of app don’t see significant money their efforts.

The article a husband-and-wife team of app developers, and Stephanie Grimes, who poured life savings into a business writing apps Shawn was laid off from his job year. Since then, to the article, the Grimeses have around 200,000 dollars on business (including lost from Stephanie quitting her job as a but only brought in around in royalties this year. In words, the get-rich-quick million-dollar that get all the attention, and draw to developing, are like winning the

Volkswagen Country Buggy

In a decision that Steve was initially opposed to, Apple four years ago to allow developers to create apps than developing them The company exercises strict control and takes a 30 percent cut off the but all the work is done by freelancers who get royalties on the sales of their It turned out to be an ingenious move, and one arguably turned Apple the company it is today.

It’s easy to see what’s in it for As the article points out, the app helped transform the iPhone an expensive phone with features into a computer, and correspondingly skyrocketed. Moreover, the app themselves form a small but dedicated market as consumers of products (on top of the $99 dollar annual fee they must pay to become The Grimeses–perhaps an extreme example, but not an anomaly–have spent thousands and of dollars on Apple products for business. (They seem to that the ‘business purpose’ is at to some degree self-serving and an

excuse to buy the latest technology.)

But for all the work that developers are in, and all the benefit, financial and otherwise, Apple derives from few are seeing huge returns. For Instagram, recently purchased by for a billion dollars, there are other apps that bring in any returns. Especially now the market is so crowded, it’s difficult, not to mention more to stand out. In the early it was easier for amateurs to strike it on the first try. But with and more developers in the mix, days are gone.

Apple, beset by bad press in months, has been touting its program for its job creation. But as with things, the picture is not as rosy as would have people

Volkswagen Country Buggy
Volkswagen Country Buggy

Volkswagen Country Buggy
Volkswagen Country Buggy
Volkswagen Country Buggy

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